About the project

The idea to compare locations of Starbucks coffeeshops with hipster cafes arose from the observation that those two kinds of coffee places are usually not located in the same areas.

But what makes a cafe a hipster location? We used the Foursquare API to access reviews from users that mention the keyword 'hipster'. The heatmaps show indeed that cafes that are rated hip tend to be off the main stream locations where Starbucks coffeeshops are settled.

The website shows the power of visualisation of geo-referenced data without larger explanation of statistical details. The visitors can make their own image and interpretation of the data set.

Shiho Asada

Design Hipster

Dr Johannes Müller

Post-Doctoral Hipster